The Cameroonian organisation ACMS (Association Camerounaise pour le Marketing Social) developed a video clip that was part of a mass media campaign to create awareness about Protectiv, the rebranded Cameroonian FC2 female condom. Sixteen famous African artists, such as Manu Dibango, Fally Ipupa, Lady Ponce and Anne Marie Nzi, contributed to the clip, which was broadcasted by national television and other popular private TV stations.

The video clip was produced in cooperation with the UAFC Joint Program and Populations Services International (PSI).